Wheels: Volvo Steering Toward a Safer Future
Traffic-safety advocates have long regarded Volvo as the gold standard of driver and passenger safety in automobiles. The reason can be found in the company’s guiding mantra: “Cars are driven by people.” That being the case, the corporate thinking goes, it is best to make people as safe as possible within the womb of a Volvo automobile. That mission, a hallmark of the Volvo car company since its inception in 1927, continues under...
