Dominated by Women, Pinterest Looks to Attract More Men
Jun14

Dominated by Women, Pinterest Looks to Attract More Men

San Francisco — Artist Tim Odell uses Pinterest to gather images of classic Pontiac cars, U.S. Navy battleships and medieval armor, which he re-creates as a hobby. He isn’t the typical user of the photo-collecting site. Nationwide, about 71 percent of Pinterest’s 76.6 million unique visitors in April were women, data from the Internet analytics company comScore showed. But Pinterest has been beefing up efforts this year to attract...

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From the Editor: They’ve Come A Long Way

Allow me to be among the last to acknowledge the conclusion of Mad Men, the AMC drama set during the male-dominated 1960s in the male-dominated world of Madison Avenue advertising. Among this show’s many pleasures were the spot-on props and costumes that, for those of us who lived through that time, were like family photographs come to life. Even better, and more relevant for us today, was the show’s portrayal of its key female...

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Even Top Women Executives Aren’t Paid as Well as Men

Pay for performance — the concept that corporate executives earn gobs of stock grants when they perform well, but risk them if their company disappoints — should be a great leveler when it comes to executive pay. In theory, it creates a meritocracy. If the idea is to tie executives’ pay to shareholders’ results, then there should be no difference if the chief executive or chief financial officer is male or female. But it doesn’t quite...

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